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That's the MIX Capsule Collection and Spotify Takeover Celebrate New MIX by Sprite Tropic Berry

May 21, 2018

“That’s the MIX” Celebrates the Launch of MIX by Sprite™ Tropic Berry Exclusively at McDonald's

McDonald’s and Sprite announce the exciting debut of “That’s the MIX,” a new multifaceted campaign created in celebration of MIX by Sprite Tropic Berry – a sparkling soft drink made with natural flavors, including pineapple, orange and strawberry, blended with the classic, crisp, lemon-lime taste of Sprite – available just for McDonald’s customers.'

“That’s the MIX” will launch on Friday, May 25 with a dedicated Spotify takeover featuring the premiere of an exclusive new track and music video by multi-platinum rapper KYLE and an original, custom capsule collection by leading streetwear designer Joe Freshgoods. Fans at select McDonald’s restaurants in Atlanta, Chicago, Los Angeles and New York City will have the rare opportunity to take home items from the “That’s the MIX” capsule collection, including a wool-and-leather varsity jacket, long-sleeve t-shirt, short-sleeve t-shirt, and socks. Beginning at 2:00 p.m. local time, fans who visit one of the participating locations will be eligible to receive pieces from the collection, which will be available exclusively at McDonald’s while supplies last.

“We’re mixing things up, so to speak, at McDonald’s with a new, exclusive drink,” said Linda VanGosen, Vice President, Menu Innovation. “The flavor is craveable and delicious, and we know our customers will come back for more of this unique beverage once they try it.”

“The experience of bringing “That’s the MIX” to life with an original track, music video and clothing collection has been awesome,” said KYLE, who recently released his highly anticipated debut album, LIGHT OF MINE. “I’ve always been a fan of both Sprite and McDonald’s, and I’m excited to partner with both brands on a new beverage like MIX by Sprite Tropic Berry.”

The program launched at the McDonald’s All-American Games FanFest on March 25 in Atlanta, where KYLE premiered “That’s the MIX” with a live performance and fans had the chance to visit the MIX by Sprite Tropic Berry Dunk Zone.

Make sure to follow McDonald’s and KYLE on Twitter and Instagram to see where “That’s the MIX” pops up next!

TO PARTICIPATE

  • Purchase a MIX by Sprite Tropic Berry or any soft drink on May 25 and take your receipt to the organized line and wait in line to see the prize you won, while supplies last.
  • To participate without making a purchase, obtain a “free method entry form” at the participating restaurant and complete it with your first and last name, your date of birth, and your email address, then take your completed entry form to the organized line and wait in line to see the prize you won, while  supplies last.

For a full list of participating locations for capsule collection giveaway see below.

 

ATLANTA

5115 Old National Highway College Park, GA 30349

3907 Jonesboro Road Forest Park, GA 30050

3670 Cascade Road Atlanta, GA 30311

830 Commerce Drive Decatur, GA 30030

1105 Northside Drive Atlanta, GA 30318

 

CHICAGO

5200 South Lake Park Chicago, IL 60615

2609 S Kedzie Avenue Chicago, IL 60623

2707 N Milwaukee Avenue Chicago, IL 60647

1380 W Lake Street Chicago, IL 60607

7031 W. Ogden Avenue Berwyn, IL 60492

 

LOS ANGELES

3571 Rosecrans Avenue Hawthorne, CA 90250

20315 S. Avalon Boulevard Carson, CA 90746

6904 La Tijera Boulevard Los Angeles, CA 90045

1398 Artesia Blvd Gardena, CA 90248

1845 La Cienega Blvd Los Angeles, CA 90035

 

NEW YORK

4040 Broadway New York, NY 10033

167 Chambers Street New York, NY 10007

114 Delancey Street New York, NY 10002

2154 Nostrand Avenue Brooklyn, NY 11210

541 6th Avenue, New York, NY 10011

 

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